Summer 2026 Performance
Our Park City Owners Are Beating the Market This Summer
A current look at how All Seasons-managed properties are performing against the broader Park City rental market for the summer ahead. Bookings are still coming in, so these numbers will continue to move.
Where Things Stand Right Now
Across our Park City portfolio, our properties are performing 32.8% better than the market average for summer 2026 — with Canyons up 48.5% and Old Town up 17.0%.
Our owners are pulling ahead of the broader market in both submarkets. Active marketing, dynamic pricing, and repeat-guest demand combine to keep our properties booking at rates well above the Park City average.
Old Town / Park City Base
Our Old Town properties sit above the broader Park City market for most of the season. The gap shows where our owners are earning more than the market average.
Adjusted RevPAR by two-week period. Source: Key Data benchmark, as of May 19, 2026.
Canyons Village
Our Canyons properties pull ahead of the broader market across most of the season, with the gap widening dramatically in late summer. Active marketing and dynamic pricing keep our properties booking at rates well above the Canyons average.
Adjusted RevPAR by two-week period. Source: Key Data benchmark, as of May 19, 2026.
What This Means for Our Owners
The gap between our owners and the broader market doesn’t happen by accident. It’s the result of an active, multi-channel marketing engine: properties that surface in front of high-intent travelers, pricing that responds to demand in real time, and a repeat-guest program that brings travelers back.
Top-of-Page Visibility
Our listings appear in premium search positions 81.5% of the time, putting your property in front of high-intent travelers before they ever see a competitor.
Multi-Channel Distribution
Google Ads, Expedia, Booking, TripAdvisor, Google Business — wherever a guest starts their search, our properties surface. No single-channel risk, no gaps in visibility.
Direct-Booking Strength
Our True Blue Perks repeat-guest program brings travelers back. Those bookings come without OTA commissions, which means more of every dollar reaches our owners.
How We Measure This
These numbers are adjusted RevPAR — revenue per available rental, adjusted for property type and bedroom count. That means we’re comparing apples to apples: our portfolio against a market mix with the same property characteristics.
These are current numbers, not final results. The summer booking window is still open and these figures will move as bookings come in over the next two months. We share them now to be transparent about where things stand. Final results will publish in early September.
See How Your Property Compares to the Market
Free, no-obligation property income comparison for Park City homeowners. Share a few details about your property and we send back a one-page analysis showing how your property has been performing against the market.
Sources and methodology: Performance data from Key Data benchmark report, pulled May 19, 2026. Comparison set: “Direct (Canyons)” and “Direct (Park City — Old Town)” market segments measured against the All Seasons Resort Lodging portfolio. Combined portfolio number is the simple average of the two submarket percentages. These are adjusted RevPAR figures — revenue per available rental, adjusted for property type and bedroom count.
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